Food for thought: Do You Read or Skim?

The so-called French intellectual, Pierre Bayard, after a heavily irritating and blunt interview at the New York Times magazine, reveals the reason why publishing companies are doing better than ever before and people read less than ever before! Skimming is the new way of reading or simply not reading according to Professor Bayard... We live in an age that strong marketing can manage to sell books with the title "How to talk about books you haven't read" and "Confessions of an Heiress" written by Paris Hilton. One would think that it'd be better to use the power of marketing for more influential purposes... like selling Al Gore's book, "An Inconvenient Truth".