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goes to... none other than
Tom Ford! And you thought that back in the day, the
Gucci ads were raunchy? The marketing sense never has failed on him, one must admit... The creative mind for this campaign had to be
Terry Richardson, aka ad-provocateur. The guy, responsible for bring the luxury goods to the masses, is now busy with his new venture... bring premium-uber-luxury back! His new store in
Madison Avenue, a men's only haven, is re-emphasizing on tailor-made, one-of-a-kind designs for men. A concept that has never existed before... and targeted to the very few and eclectic, i.e those who can afford it! That's niche for you...